Showing posts with label Newspapers. Show all posts
Showing posts with label Newspapers. Show all posts

Monday, November 9, 2009

Paying for Online Content...


I read in the Independent today that Rupert Murdoch let slip last week that he has been talking to other publishers about how to charge online readers for the content produced on newspaper websites.

The principle behind it is that many people are turning to websites for their primary source of news as opposed to buying newspapers. Newspapers are obviously losing money from this as many people will choose to use the Internet and get the news from newspaper websites for free, instead of buying the actual paper. The Internet has had a massive effect on traditional media, especially newspapers, and will continue to run them out of business as many media experts have predicted. This year has seen two of the newspapers in the above image already go bust, The London Paper and The London Lite (admittedly these were freesheets!)

I found this article from 2006 in Time which states "Newspapers on paper are on the way out. Whether newspaper companies are on the way out too depends. Some of them are going to find the answers. And some are going to fritter away the years quarreling about staff cuts." (http://www.time.com/time/magazine/article/0,9171,1538652-2,00.html)

I think a key player in all of this is advertising. As it says in the article above, newspaper companies could survive if they can keep advertising revenue from the online content, even if the newspapers themselves go bust. Increasing the advertising could also be key as advertising really is the lucrative market here.

The main opposition will come from people not wanting to pay for the content, especially as they are paying for their Internet connection already. But I think that this is something that could easily be counteracted.

I think if newspapers were to become extinct I'd consider paying for news from a professional news source, written by a professional journalist, mainly because I think the credibility of that compared to a blog written by 'some acned 12-year-old in his parents' basement recycling rumors from the Internet echo chamber' as the above article humorously suggests, would clearly be much more reliable. Credible journalism costs money so I would have to say that it isn't fair for readers to expect this for free. I'd still prefer a paper though!

Sunday, October 11, 2009

Tweet Tweet

Twitter
Photo:

I read in the Sunday Times today that Twitter (http://twitter.com/) is set to add video to it's current social networking service.


'Video-tweeting' as it's being called, would allow users to broadcast their thoughts live via video and could prove very popular especially with regards to the number of celebrities using Twitter. Many celebrities use Twitter and have many followers and fans who follow their updates to see what they are up to. The site has also been used by footballers, such as Darren Bent, who displayed his feelings over his protracted transfer from Tottenham to Sunderland over the summer. Some of Britain's biggest Tweeters include Stephen Fry and the Prime Minister's wife Sarah Brown.


I've never really used Twitter but I think the introduction of video-tweeting could tempt me to begin using as I think it offers a much more interesting option than just reading updates from friends or celebrities, sportsman or musicians I am interested in.


The site proved very popular when it first came to the forefront of social networking sites and currently has around 54 million users worldwide, every month and is reportedly hoped that the introduction of video-tweeting will keep users interested and perhaps attract more users to the site.